Every day there are a few customers that are looking to buy or looking to leave. Reaching them the same day is critical.

SeeWhy Event Based Marketing enables you to communicate at the moment when the customer is most engaged and receptive to your message. By responding automatically to the actions of individual customers in real time, they view your campaigns as good service, not sales messages.

The benefits are compelling: reduced attrition, increased customer loyalty and more effective promotions lead to $multi-million increases in revenues.

Event Intelligence transforms the economics of risk

Real time fraud detection has up to now been subject to the laws of diminishing returns: the more fraud you detect (as a percentage of the total fraud), the higher the rate of false positives generated. The costs associated with false positives are significant, and lead to many businesses tolerating an ‘acceptable level' of fraud as the cost of doing business.

In many cases, because the best customers do more business, they are most likely to have transactions denied or referred for fraud screening processes compounding the problem.

SeeWhy changes these economics fundamentally with new Behavioral Profiling technology which has a dramatic impact on false positives, cutting them by up to 10x in many cases.

Simple BPEL Integration with BPM

The SeeWhy BPM Integration Kit as a generic toolkit showing you how you can integrate SeeWhy with BPM products. Using Business Process Execution Language (BPEL) the kit guides you through the steps needed to initiate processes within BPEL complaint BPM products, to use SeeWhy as an analytic process step and how to configure you BPM product so that SeeWhy can monitor and alert on processes at runtime. 

The kit is designed for a technical audience, familiar with BPEL and BPM products, and includes code samples and screenshots to enable you to deploy SeeWhy into a BPM environment rapidly.  

• To download your copy of the SeeWhy BPM Integration Kit click here.

Coming soon: the new 'SeeWhy for JBoss jBPM'.

Managing customer experience online

Do you know when a high value customer is on you site? Do you know whether they are having a good experience or a bad one? Moreover, can you do anything to ensure they have a good experience while they are still on the site, in real time? How do you link online customer experiences with proactive phone based customer service?

SeeWhy's Customer Experience Management solution enables you to detect and fix poor website performance in real time, and detect the causes revenue leakage immediately that a problem occurs.