Drive revenues from your web site visitors

When a customer lands on your website, their unique pattern of clicks together with the transactions they make, is telling you about their needs, desires and digital mood. Acting immediately on their needs, is 18x more effective than batch based marketing, and drives up to 9x more revenue.

SeeWhy continuously analyses each visitor’s onsite behavior in real time to drive automated actions such as customer on-boarding programs, up sell, cross sell and retention processes. By profiling personal onsite behavior, and tracking each customer’s unique onsite experience, SeeWhy generates timely and relevant actions to optimize revenue.

We think of it as the next generation web analytics.

Our customers use it to turn clicks into dollars.

One to one marketing arrives, at last

Every day, on your website your customers are telling you about their needs, desires and frustrations.

Traditional Web Analytics approaches count the aggregate number of page hits, which helps you to optimize both your search and display marketing to get prospects to the site, and to optimize the workflow of the site itself.

But what happens once your prospect arrives at the site? How can you optimize their journey to becoming a profitable customer for your business? How can you drive actions directly off onsite behavior to generate revenue?

To maximize revenues from your site, you need to be in a position to communicate with each customer as an individual, based on their unique needs, in a way that is personal and relevant to their situation and attitude to your brand.

Their onsite behavior, based on the pages they’ve viewed and the transactions they’ve made are the keys to understanding what their hot buttons are. They are ready for dialog – they’ve initiated contact and are trying to achieve something which can be, to spend money, making changes to their account or looking to leave.  

Acting on online behavior 

Acting on these signals key to making marketing and sales more effective, because your pitch is directly relevant to that particular customer. SeeWhy enables you to respond to customers actions (or in actions), by building a profile of their behavior – tracking every individual’s onsite behavior and comparing it with their individual history and that of their peers. SeeWhy identifies changes in behavior which trigger automated actions by the most appropriate channel.

Our customers use SeeWhy to optimize: 

• Customer on-boarding processes: to maximize conversions of prospects to  profitable customer relationships through automated follow up actions at key stages of the early customer lifecycle
• Cross sell: identify customers already interested in purchasing additional products and trigger the next best action via the channel appropriate for their value 
• Up sell: identify customers approaching price tiers or ready to move up to a bigger commitment and automate a personal one to one optimized up sell
• Retention: identify customers changing their behavior as early warning of attrition and automate appropriate contact strategy 
• Customer experience: Identify individual customers suffering poor online service, or a sequence of poor experiences, and automate corrective actions either on site, in the application or load balancing infrastructure, or an appropriate personal contact strategy based on their value as a client
• Delinquency: identify customers changing their behavior as early warning of delinquency and automate appropriate contact strategy