Everyone abandons shopping carts and online forms. Conversion Manager makes it easy to recover up to 50% of these website abandoners by triggering real time remarketing campaigns using email and social media.

By continuously analyzing individual visitor's onsite activity, Conversion Manager monitors for significant visitor events and then triggers an immediate real time action by email, or via the visitor's Social Network.

Example website event triggers:

• Shopping cart recovery - follow up with a multi stage email campaign to recover abandoned shopping carts.
• Application abandonment - follow up with a multi stage email campaign to recover abandoned online applications for new accounts, products or services.
• Second purchase - Cross sell customers that have purchased with an incentive to make a second purchase.
• First purchase reward - Following a purchase, send a real time promotion to the visitors Facebook account to enable them to share with their network.

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Key Features of Conversion Manager

1. Real time automated visitor behavior triggered campaigns

• Initiates a first response in real-time
• Launches multi-stage campaigns to maximize conversion
• Provides individualized follow-up actions with personalized offers
• Utilizes advanced behavioral analytics to develop customer profiles
• Control who gets what, by which channel

2. Intelligent handling of repeat visitors

• Tracks onsite visits from all sources of traffic in real time
• Continuous tracking on visitors onsite activity ensures remarketing campaigns are never out of step with customers
• Campaign rules applied continuously, in real time

3. Easy integration

• Pre-packaged real time integration with major email systems using real time API's
• Pre-packaged real time integration with Facebook, MySpace and Twitter

Watch a product webinar to learn more or contact us with your questions.